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001-es BibID:	BIBFORM134807
Első szerző:	Kristia Kristia (Business Management)
Cím:	Beyond scarcity marketing : what really drives young consumers to buy from a viral local culinary brand? / Kristia Kristia, Januari Ayu Fridayani
Dátum:	2025
Megjegyzések:	The viral culinary trend, marked by limited food availability yet a delectable taste appeal, has become a distinctive phenomenon in Indonesia, prompting long queues of enthusiastic consumers. This study explores various factors influencing young consumers' purchase intention in viral culinary products, focusing on perceived scarcity, electronic word of mouth, and fear of missing out on products from one of viral local culinary vendor. The purposive sampling method was applied, with the criteria of young customers aged 18-26 residing in Yogyakarta or Semarang who have seen reviews about The Golden Geisha restaurant's product reviews on various social media. The study analyzed 600 valid responses with Partial Least Squares Path Modelling with SMART-PLS 4 software. Perceived scarcity alone cannot directly influence young consumers' purchase intention but needs to be mediated by perceived food value. EWOM and FOMO are the other essential factors to be considered to increase the purchase intention of young customers. This study highlights the need for the viral food culinary brand to maintain product quality to differentiate themselves from competitors, maintaining brand reputation on digital social environments and also considers the FOMO factor that can shape consumer behavior of young customers.
Tárgyszavak:	Társadalomtudományok Gazdálkodás- és szervezéstudományok idegen nyelvű folyóiratközlemény külföldi lapban folyóiratcikk EWOM FOMO perceived food value perceived scarcity viral culinary
Megjelenés:	PHINISI - Professional Insights on International Sustainability and Business Innovation. - 2 : 4 (2025), p. 113-131. -
További szerzők:	Fridayani, Januari Ayu
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001-es BibID:	BIBFORM126264
035-os BibID:	(Scopus)85217533730 (WoS)001381004500027
Első szerző:	Kristia Kristia (Business Management)
Cím:	Generation Z's appetite for traditional food: unveiling the interplay of sustainability values as higher order construct and food influencers in Indonesia / Kristia, Kristia; Kovács, Sándor; Erdey, László
Dátum:	2024
ISSN:	2662-9984
Tárgyszavak:	Társadalomtudományok Gazdálkodás- és szervezéstudományok idegen nyelvű folyóiratközlemény külföldi lapban folyóiratcikk Traditional food Sustainable food consumption Sustainability value Food infuencer
Megjelenés:	Discover Sustainability. - 5 : 1 (2024), p. 1-25. -
További szerzők:	Kovács Sándor (1978-) (matematika tanár) Erdey László (1971-) (közgazdász)
Internet cím:	Szerző által megadott URL DOI Intézményi repozitóriumban (DEA) tárolt változat
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001-es BibID:	BIBFORM114718
035-os BibID:	(Scopus)85170372401
Első szerző:	Kristia Kristia (Business Management)
Cím:	Exploring the Synergy of Renewable Energy in the Circular Economy Framework: A Bibliometric Study / Kristia, Kristia; Rabbi, Mohammad Fazle
Dátum:	2023
ISSN:	2071-1050
Tárgyszavak:	Társadalomtudományok Gazdálkodás- és szervezéstudományok idegen nyelvű folyóiratközlemény külföldi lapban folyóiratcikk
Megjelenés:	Sustainability. - 15 : 17 (2023), p. 1-27. -
További szerzők:	Rabbi, Mohammad Fazle (1985-) (közgazdász)
Internet cím:	Szerző által megadott URL DOI Intézményi repozitóriumban (DEA) tárolt változat
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001-es BibID:	BIBFORM112763
035-os BibID:	(WoS)001005224700001 (Scopus)85161603496
Első szerző:	Kristia Kristia (Business Management)
Cím:	A Bibliometric Analysis of Sustainable Food Consumption: Historical Evolution, Dominant Topics and Trends / Kristia, Kristia; Kovács, Sándor; Bács, Zoltán; Rabbi, Mohammad Fazle
Dátum:	2023
ISSN:	2071-1050
Megjegyzések:	The major goal of this study is to trace the emergence of SFC-related research across time, using a thematic map and a list of corresponding publications. In addition, this study aims to determine the author who has made the most significant contribution to this particular field. This study provides a comprehensive bibliometric analysis of the historical development and current trends in sustainable food consumption research, examining 2265 articles published between 1990 and 2023. Using the bibliometrics package of R Studio software version 4.2.1 and its Biblioshiny package, articles from the Scopus and Web of Science databases are examined. In the field of sustainable food consumption, we identify five distinct research phases: initial stagnation, infant growth, post-economic crisis, expanding phase and COVID-19 and post-pandemic. While research on broader sustainability topics can be traced back to the early 20th century, a very limited number of articles on sustainable food consumption was published in the 1990s. However, the number of publications increased incrementally over time, with a notable uptick in interest around 2015, and the subject was still being discussed in 2022. The emergence of the COVID-19 pandemic marked the beginning of the most recent phase of research, which analyzed the consumption patterns of consumers before and after the pandemic. Our study highlights key authors, documents and sources related to sustainable food consumption. The United States, Italy and the United Kingdom emerged as the most active contributors to the research on sustainable food consumption and were additionally the countries with the largest global market shares for organic products. Major sub-themes including organic food, food waste, sustainable development and food security, together with consumer behavior and organic products appeared as being the most researched sub-themes of recent times. The results of this study suggest that more research is related to sustainable food consumption in countries with a low organic food market share. In addition, the investigation of actual data on food waste, carbon footprints and greenhouse gas emissions resulting from food production and consumption is essential to gain holistic insights.
Tárgyszavak:	Társadalomtudományok Gazdálkodás- és szervezéstudományok idegen nyelvű folyóiratközlemény külföldi lapban folyóiratcikk Biblioshiny bibliometric analysis consumer behavior sustainable food consumption
Megjelenés:	Sustainability. - 15 : 11 (2023), p. 1-24. -
További szerzők:	Kovács Sándor (1978-) (matematika tanár) Bács Zoltán (1969-) (agrármérnök) Rabbi, Mohammad Fazle (1985-) (közgazdász)
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