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001-es BibID:	BIBFORM075292
Első szerző:	Katona Norbert István (közgazdász)
Cím:	A szervezeti és humán stratégia kapcsolódásának azonosítása monopol vállalati példán keresztül / Katona Norbert
Dátum:	2016
Megjegyzések:	Goal of this study is to identify connections between organizational and human strategy on a basis of a corporation operating with its multiple product lines under monopoly market structure in the domestic gaming market. Based on relevant theoretical overview of organizational and personal strategies, I confirmed that human resources and internal motivation of employees are playing important part in crafting and implementing corporate strategy and these components show a close relationship to the organization's internal processes, culture and its structure. According to procedural analysis on strategy-making of Szerencsejaték Zrt., I detected that human sub-strategy shows close resembles with other functional strategies: in parallel with other functions, professionals working in human area also compile integrated functional strategy that supports core global business goals, while drawing up and implementing along the same, well-structured methodical scheme set up in advance. As a result, I revealed interest and cultural value patterns that are faithfully reflected to outcomes characterized by organizations operating under monopoly market structure. Overall, I proved value-focused connection between organizational and human strategies, and highlighted that is not possible to bypass the questions of human resource management as a key supporting factor of a global company performance.
Tárgyszavak:	Társadalomtudományok Gazdálkodás- és szervezéstudományok magyar nyelvű folyóiratközlemény hazai lapban stratégiai menedzsment humán stratégia stratégiai folyamatok
Megjelenés:	Taylor. - 8 : 3 (2016), p. 36-45. -
Internet cím:	Szerző által megadott URL Intézményi repozitóriumban (DEA) tárolt változat
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