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001-es BibID:BIBFORM091621
Első szerző:David, Forest Redwan (közgazdász)
Cím:An Improved Approach for Strategic Planning for Small European Agribusinesses: Perform EFE, IFE, and SWOT Analyses Using AQCD Factors / Forest David, Kovács Tünde
Dátum:2020
Megjegyzések:Agribusiness is one of the most diverse and fragmented industries in the world and includes firms operating in production, wholesale, and processing levels of the food supply chain. This paper addresses recent trends in the industry, in particular: the increased involvement of large multinational firms and cooperatives in Europe, the growing trend of vertical integration within the industry, the reduction of fragmentation in production and processing, and the trend toward fewer but larger farms. In order to facilitate success among small European agribusinesses, this paper develops and introduces to that sector a new strategic planning methodology: Develop EFE (external factor evaluation, IFE (internal factor evaluation), and SWOT (strength-weakness-opportunity-threat) matrices that include AQCD (actionable, quantitative, comparative, divisional) factors. The new methodology presented in this paper can serve as a guide for small agribusiness firms doing strategic planning.
ISBN:978 866 269 082 1
Tárgyszavak:Társadalomtudományok Gazdálkodás- és szervezéstudományok könyvfejezet
könyvrészlet
Megjelenés:Sustainable agriculture and ruraldevelopment in terms of the Republic of Serbia strategic goals realization within the Danube region : Science and practice in the service of agriculture : Thematic proceedings / ed. Jonel Subić, Marko Jeločnik, Jean Vasile Andrei. - p. 209-226. -
További szerzők:Kovács Tünde Zita (1978-) (közgazdász)
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