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001-es BibID:	BIBFORM110054
Első szerző:	Bittner Beáta (közgazdász)
Cím:	The impact of the coronavirus on the service industry - a case study is through an example on the of a Hungarian band / Bittner Beata, Posta Máté
Dátum:	2020
ISSN:	1222-569X 1582-5450
Megjegyzések:	The dominance of the service sector is now unquestionable worldwide. In developed regions, its share in gross domestic product (GDP) and employment is around 70%. According to the European Central Bank, its share in the euro area in 2018 was 73.9%, in US was 80,2% and in EU-28 was 70,4% (ECB, EUROSTAT, 2020). The rise of services goes hand in hand with economic development (Szalavetz, 2008). Regarding the Hungarian data, in 2019 services accounted for 55% of GDP (including trade, vehicle repair, accommodation services and hospitality, totaling 11.3% last year) and received 65% of employment. The 5.1% increase in GDP last year was driven by the 3.5% increase in services, of which trade, accommodation and food service activities (11%) saw the largest growth (KSH, 2020). Due to the coronavirus, economic growth will decline in 2020, but the rate of decline is not predictable yet. Due to the limitation of personal contacts, the first affected group is service providers, which is why this study examines this sector, including one of the important segments of services, the music industry. In our study, the economic impact of the coronavirus is presented through the example of a Hungarian club band.
Tárgyszavak:	Társadalomtudományok Gazdálkodás- és szervezéstudományok idegen nyelvű folyóiratközlemény külföldi lapban folyóiratcikk service sector coronavirus music industry case study
Megjelenés:	Annals of the University of Oradea Economic Science. - 29 : 1 (2020), p. 336-341. -
További szerzők:	Posta Máté
Internet cím:	Szerző által megadott URL Intézményi repozitóriumban (DEA) tárolt változat
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001-es BibID:	BIBFORM091646
Első szerző:	Bittner Beáta (közgazdász)
Cím:	Methodology of external environmental analysos as a part of strategy planning / Bittner Beata, Nagy Adrian, Kovacs Tunde, Madai Hajnalka
Dátum:	2020
ISSN:	1222-569X 1582-5450
Megjegyzések:	The market environment has changed significantly in recent years. Globalization, market concentration, rapid flow of information and technological advancement make increase competition in all industries. The previously commonly used the company, recognize the threats and opportunities outside the company, in this regard intuition skills have outstandingly importance. In this article, the authors present the importance of strategic planning and its connection to traditional planning and its differences. After that, the paper presents the internationally recognized strategic planning method, its steps and the quantitative approach was replaced by the emphasis on quality. The significant changes in the economic, social and natural environment require more responsible mentality and forcing companies to make more responsible decisions. Planning periods have been shortened. Due to rapid changes plans have to become dynamic and multiple controls and feedback have required at the planning stage. Due to the above changes, the overall strategic planning has also come to the fore. The main task of strategic planning is to recognize and respond to the opportunities of the organization in time, and to develop a systematic action program with a systematic approach to analyzing their risks. Successful strategy-making is a success factor of proper strategic thinking. This affects the company's framework of the strategy. The strategic thinker should coordinate a procedure to monitor the state of relationship of each step and its interrelation in particular the internal assessment methods. The development and formulation of the strategy begins with the definition of the business vision and the business mission. These are subordinated to analyze that seek to understand the firm's strategic position. After that, the possible strategic directions can be selected. After selecting the strategic direction (s), the long-term objectives of the organization should be recorded. Knowing the objectives, possible strategic options should be considered and analyzed. The final step of planning is the strategic choice that will help the organization decides which version or variations will be used in the implementation phase. The method described above provides a framework that can be applied not only at company level, but also at a sectoral, national, but individual level, as well.
Tárgyszavak:	Társadalomtudományok Gazdálkodás- és szervezéstudományok idegen nyelvű folyóiratközlemény külföldi lapban folyóiratcikk
Megjelenés:	The Annals of the University of Oradea. Economic Sciences. - 29 : 1 (2020), p. 461-466. -
További szerzők:	Nagy Adrián Szilárd (1975-) (gazdasági agrármérnök) Kovács Tünde Zita (1978-) (közgazdász) Madai Hajnalka (1971-) (agrármérnök, közgazdász)
Internet cím:	Szerző által megadott URL Intézményi repozitóriumban (DEA) tárolt változat
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001-es BibID:	BIBFORM095673
Első szerző:	Kovács Tünde Zita (közgazdász)
Cím:	Examination of digitalization in Hungarian and Romanian companies / Tünde-Zita Kovács, Beáta Bittner, Forest David, András Nábrádi
Dátum:	2021
ISSN:	1222-569X 1582-5450
Megjegyzések:	2020 posed a series of unforeseen challenges for economic actors. Digitalization, one of the most critical drivers of innovation, provided a lifeline for organizations who anticipated the opportunity and ramifications of a global pandemic. Digitalization offered alternative solutions for contacting partners, serving customer needs, retaining customers, and creating the possibility of online administration. The present study seeks to answer the question - using a database of ongoing research - to what extent are Hungarian and Romanian businesses able to discover the characteristics of the digital transformation, where and to what extent digital technology plays a role in the supply chain, and whether they have started digitization. The developed quantitative database was analyzed and processed utilizing SPSS 25 statistical software. Descriptive statistics and frequency analysis were run, followed by an analysis of variance to explore the existing relationships. For the multiple mean comparison test, the Tamhane test was used to analyze for differences in groups. As a result of the evaluation, the authors found statistical support that managers opinions on Internet Platforms creating more accessible business agreements is dependent on firm size with larger firms placing more emphasis on the benefits of Internet Platforms than smaller firms. The organizations recognize the potential of digital developments, but these developments are accompanied by a high degree of mistrust. Digital technology is typically used only to conduct processes during production or service activities and not as commonly conducted for increasing market share or expansion. Based on the authors' proposal, the broadest possible application of digital technology within a company can provide its user a long-term survival, competitive advantage, and further development opportunities.
Tárgyszavak:	Társadalomtudományok Gazdálkodás- és szervezéstudományok idegen nyelvű folyóiratközlemény külföldi lapban folyóiratcikk
Megjelenés:	The Annals of the Univeristy of Oradea Economic Science. - 30 : 1 (2021), p. 114-120. -
További szerzők:	Bittner Beáta (1980-) (közgazdász) David, Forest Redwan (1978-) (közgazdász) Nábrádi András (1956-) (közgazdász, agrárökonómus)
Pályázati támogatás:	EFOP-3.6.3-VEKOP-16-2017-00007 EFOP
Internet cím:	Szerző által megadott URL Intézményi repozitóriumban (DEA) tárolt változat
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001-es BibID:	BIBFORM091644
Első szerző:	Madai Hajnalka (agrármérnök, közgazdász)
Cím:	Methodology of the internal environmental analysis as a part of strategy planning / Madai Hajnalka, Bittner Beata, Kovacs Tunde, Nagy Adrian
Dátum:	2020
ISSN:	1222-569X 1582-5450
Megjegyzések:	The market environment has changed significantly in recent years. Globalization, market concentration, rapid flow of information and technological advancement make increase competition in all industries. The previously commonly used the company, recognize the threats and opportunities outside the company, in this regard intuition skills have outstandingly importance. In this article, the authors present the importance of strategic planning and its connection to traditional planning and its differences. After that, the paper presents the internationally recognized strategic planning method, its steps and the quantitative approach was replaced by the emphasis on quality. The significant changes in the economic, social and natural environment require more responsible mentality and forcing companies to make more responsible decisions. Planning periods have been shortened. Due to rapid changes plans have to become dynamic and multiple controls and feedback have required at the planning stage. Due to the above changes, the overall strategic planning has also come to the fore. The main task of strategic planning is to recognize and respond to the opportunities of the organization in time, and to develop a systematic action program with a systematic approach to analyzing their risks. Successful strategy-making is a success factor of proper strategic thinking. This affects the company's framework of the strategy. The strategic thinker should coordinate a procedure to monitor the state of relationship of each step and its interrelation in particular the internal assessment methods. The development and formulation of the strategy begins with the definition of the business vision and the business mission. These are subordinated to analyze that seek to understand the firm's strategic position. After that, the possible strategic directions can be selected. After selecting the strategic direction (s), the long-term objectives of the organization should be recorded. Knowing the objectives, possible strategic options should be considered and analyzed. The final step of planning is the strategic choice that will help the organization decides which version or variations will be used in the implementation phase. The method described above provides a framework that can be applied not only at company level, but also at a sectoral, national, but individual level, as well.
Tárgyszavak:	Társadalomtudományok Gazdálkodás- és szervezéstudományok idegen nyelvű folyóiratközlemény külföldi lapban folyóiratcikk
Megjelenés:	The Annals of the University of Oradea. Economic Sciences. - 29 : 1 (2020), p. 551-556. -
További szerzők:	Bittner Beáta (1980-) (közgazdász) Kovács Tünde Zita (1978-) (közgazdász) Nagy Adrián Szilárd (1975-) (gazdasági agrármérnök)
Internet cím:	Szerző által megadott URL Intézményi repozitóriumban (DEA) tárolt változat
Borító:
Saját polcon: