Találati lista | Tudóstér

001-es BibID:	BIBFORM108796
Első szerző:	Molina Morejón, Victor Manuel (PhD Researcher)
Cím:	Propuesta de valor del modelo de negocios de las pyme: un estudio en diversos sectores económicos de Coahuila = The value proposition of the business model for smes: a study in different economic sectors of Coahuila / Molina Morejón, Víctor Manuel ; Elizondo, Manuel Medina ; Armenteros Acosta, María del Carmen ; González Flores, Karen Miriam ; Martínez Cabrera, Homero
Dátum:	2016
Megjegyzések:	Small and Medium Enterprises ( SMEs ) have undergone several empirical investigations that have led to a better understanding of their characteristics and relationships with the environment . However, we are in need of foundations and strategic actions for decision -making. The aim of this work is analysis of the differentiation of the value proposition of business models according to economic sectors of the state of Coahuila. The empirical data were obtained through a perception survey of managers of 349 SMEs from various sectors of the economy of the State of Coahuila, in the period 2010-2013. Spearman's correlation coefficient was used to conduct hypothesis testing. The results show, within the particular business model of differentiation or distinctive, features in the attributes of the products or services and business in relation to competition for economic sectors. Turnaround Highlight the attribute in all sectors, is associated exclusivity with, innovation, branding and the environment.
Tárgyszavak:	Társadalomtudományok Gazdálkodás- és szervezéstudományok idegen nyelvű folyóiratközlemény külföldi lapban folyóiratcikk
Megjelenés:	Revista Internacional Administración & Finanzas. - 9 (2016), p. 73-85. -
További szerzők:	Elizondo, Manuel Medina Armenteros Acosta, María del Carmen Gonzalez Flores, Karen Miriam (1988-) (Business and Management Master) Martínez Cabrera, Homero
Internet cím:	Szerző által megadott URL Intézményi repozitóriumban (DEA) tárolt változat
Borító:
Saját polcon: